Shopware

Shopware is a German e-commerce platform founded in 2000 by Stefan Hamann in Schoppingen, North Rhine-Westphalia. With over two decades of development, Shopware has grown from a small German online shop solution into a comprehensive e-commerce platform used by major brands and retailers across Europe. The platform combines an API-first headless architecture with a traditional storefront, giving merchants flexibility in how they build and deliver their online shopping experiences.

The platform offers a visual Shopping Experiences editor (CMS), a rule-based pricing and promotion engine, product management with variants and properties, multi-channel sales support, a Flow Builder for automating business workflows, B2B and B2C capabilities, extensive SEO tools, multi-language and multi-currency support, and a marketplace with over 1,500 extensions. Shopware 6, the latest major version, is built on Symfony (PHP) with a Vue.js administration panel and supports headless commerce through its Store API.

Shopware AG is one of Europe's leading e-commerce software providers, serving over 100,000 merchants. The community edition is available under the MIT license, while commercial editions add enterprise features like advanced B2B suites and dedicated support. As a German company, Shopware operates under strict EU data protection regulations, and its hosting options include European cloud infrastructure. For businesses seeking a powerful, European-made e-commerce solution with a mature ecosystem, Shopware is a leading choice.